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Why Small Businesses Should Care About Their ‘Social Influence’
By now, you’ve likely established a presence on Facebook and Twitter, and, if you’re a savvy retailer, probably Foursquare. But so has everyone else. Now the real questions may just be: Are you an...
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Buying a diamond is typically an interactive, hands-on experience. So $15 million Whiteflash.com, an online diamond jewelry retailer, has sought out ways to make its website seem more neighborly to...
View ArticleHow Social Media Saved a Hollywood Landmark
For nearly two decades after it was founded in 1973, The Roxy Theatre ruled Hollywood’s Sunset Strip. Crowds flocked to the 500-capacity venue to catch legendary acts like John Lennon, Bruce...
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